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Pharmaceutical Digital Marketing Diploma

The Course will include fundamentals about how to shift from below the line approaches & face to face traditional marketing tools to going mass via digital channels & approaches

Course Details

The Course will include fundamentals about how to shift from below the line approaches & face to face traditional marketing tools to going mass via digital channels & approaches including social media, apps, digital tools, How to migrate between these different channels, How to get useful analytics and process big data

 

  • Intro
  • Content Marketing
  • Google Adwords
  • SEO
  • Website, UX & UI
  • Social Media
  • E-mail Marketing
  • Online Reputation Management
  • Mobile Marketing
  • Google Analytics
  • Video Marketing
  • Affiliate Marketing
  • Number of lectures 10
  • Number of hours 19:27:03

Course Topics


Course Instructor

Dr. Fady Emile

Dr. Fady Emile

BSC of Pahrmacy “Fifth on Class”

Marketing Diplom AUC

CIM – Marketing Level 6

Brand Manager – Cardiovascular Franchise North East Africa “Merck Group”

Member of Merck Group Global Chief Digital Organization & Regional Digital Community teams


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